Built the branding and digital presence for Mostbutter, a streetwear brand, including photo/video content, social campaigns, and an e‑commerce website.
Co‑founded and built a streetwear brand with full branding, e‑commerce website, photo/video content, and digital marketing campaigns.
Starting from zero brand awareness, needed to create a unique identity and marketing presence to compete in a crowded apparel market.
Mora reminded me how powerful design can be when it gets out of the way. It was an exercise in restraint—choosing not to add, but to subtract. I learned how to create moments of pause through digital tools and that in some cases, the most helpful product is the quietest one.