Anabar

Created two high-quality short-form videos for Anabar, crafted to boost engagement and brand visibility across Instagram and TikTok.

Year
2025
Services  
Video Content
Client
Anabar
Stack
Adobe Premier

Produced two high-quality social media videos to promote Anabar’s protein bar products and drive engagement across Instagram and TikTok.

VIDEO: https://creators.trend.io/profile/67904efd80d15ff278cbe61f

Problem

Anabar needed scroll-stopping content that matched their bold brand personality and stood out in a crowded fitness/nutrition space on social media.

Solution

  • Shot and edited two short-form videos tailored for high engagement on Reels and TikTok
  • Focused on capturing Anabar’s vibrant, high-protein lifestyle in an authentic, eye-catching way
  • Optimized content for vertical viewing and retention
  • Challenges and Learnings

  • Creating content that balances branding, entertainment, and call-to-action in under 30 seconds is an art form
  • Learned that visually dynamic intros and quick pacing dramatically boost viewer retention and shares
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    Reflection

    This project reminded me how powerful short-form video can be when it’s fun, fast, and on-brand. It also reinforced how essential it is to match the vibe of the platform without losing the message of the product.

    We can make moves!

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